A once-a-day collagen building, lip plumping treatment, for a natural looking plump. Why it's loved: • Peptamide 6 Plus boosts lips plumpness structure and profile. • Vitamin C and A protect the lips from environmental stresses and encourages skin cell renewal. • Lips are naturally plumped and softened from first application. • Hyaluronic Acid increases lip hydration and plumpness. The research*: • 100% said their lips felt more hydrated • 100% said their lips felt softer • 83% said it gave a natural plump • 88% said it improved lip texture • 83% saw a visible plump *In a consumer study of 19 women using the product