Cinere Advanced Collagen Firming Lift Cream has been designed to promote and encourage natural collagen and elastin production. This complex formula firms and lifts skin to reveal a more youthful appearance, abating the visible signs of ageing. It also helps preserve elasticity, reinforce the skin's structural fibres, even skin tone and redefine facial contours. Skin is left feeling soft, smooth and supple with a visibly lifted and radiant appearance. Unlike other lifting creams, our advanced formula works with your skin's natural ability to repair itself in order to lift, firm and rejuvenate the skin at molecular level. Cinere Advanced Collagen Firming Lift Cream contains specially formulated peptides that restore the collagen and elastin network within the skin, specifically targeting fine lines and wrinkles. Cinere Advanced Collagen Firming Lift Cream contains MDI complex, an active ingredient which inhibits the Matrix Metalloproteinase (MMP) enzymes that degrade and destroy the skin's collagen network. The result is a significant reduction in the appearance of fine lines and wrinkles and increased tightening and firming of the skin. Benefits: Provides a rapid tightening and lifting effect, Visibly and significantly reduces the appearance of fine lines and wrinkles, Enhances elasticity and collagen production, Stimulates cell regeneration, Leaves skin supple, hydrated and toned, Prevents premature ageing, Reinforces skin's structural fibres, Redefines skin and facial contours, Suitable for all skin types