Traditionally referred to as Bakuchiol Flower in Ayurveda, this natural active helps renew collagen, even-out skin tone, improve elasticity & promote plumper, firmer skin feel..At Bedtime: Deep cleanse & tone skin. Apply all over face & neck (avoiding eye area), using gentle press & release movements. Focus on areas with fine lines & signs of ageing. For better results, follow with Bakuchiol Age Refining Nourishing Facial Cream & leave both overnight. Daytime: Re-apply serum & leave on.