Stock up and save with a handy litre bottle! JOICO's Blonde Life Brightening Shampoo is free from SLE/SLES Sulfates, gently cleanses the hair with a rich lather. Adds softness and smoothness and keeps blondes bright. SMARTRELEASE TECHNOLOGY Packs JOICO's triple-powered, healthy hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear. ARGININE A naturally occurring amino acid crucial to hair's strength. Products that include Arginine help protect hair and rebuild it from the inside out. MONOI OIL A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage TAMANU OIL A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.
