This luxe shampoo features a low pH of 4.5 to protect, cleanse, and nourish your hair and scalp without stripping your hair. The pH of Cloud Cleanse is designed to match the pH of your hair and scalp to keep it balanced. Formulated for all hair types, Cloud Cleanse is beneficial for dry, dense, color-treated, bleached, or chemically-treated hair. * 12 fl oz/354mL * Best for all hair types * Sulfate-free, paraben-free, phthalates-free, & silicone-free * Refillable bottles **Key Ingredients:** * pH of 4.5: For scalp balance, less frizz and cuticle protection. * Gentle Surfactants: Cleanse deeply without stripping your hair. * Aloe Vera: Promotes hair growth by calming and itchy scalp and removing extra sebum that can clog follicles. * Rosemary Oil Extract: Promotes hair growth by stimulating the hair follicle and improving circulation. * Premium Botanical Oils: Nourish the hair and scalp. **How To Use:** Thoroughly wet your hair. Apply a small amount of product into the palm of your hands and rub together to create a lather. Massage scalp and work through hair. Rinse and repeat if necessary.