Get long-lasting style with the bed Head back up with texturising cream! This hair styling cream provides definition, body and holds to help easily create natural, textured hairstyles. The textured cream has one scrunch technology that helps hair Spring back into shape by simply moving the hair. Great for helping to maintain long-lasting hairstyles on any hair type or length. Bedhead's new back-it-up texturising cream is a powerful style-defining hair product. Texturising hair styling cream. Helps curls, waves and other hairstyles to retain their shape for longer. Provides definition, body and hold for natural hairstyles. Great for maintaining long-lasting hairstyles on any hair type and Length.