Lena Hoscheck launched her eponymous collection in 2005 in the Old town of Graz. Since then, her name has become synonymous with a nostalgic return to classic designs, a flattering hourglass silhouette, and feminine tailoring with a twist. Handmade by European artisans, the brand is famed for its sumptuous textiles, opulent patterns, and meticulous attention to detail. The 'Vivienne' is a classic A-line shape crafted from checked cotton and enhanced with convertible long sleeves that can also detach for a sleeveless silhouette.
