Aliita is "important object" in Wayuú, the native language of Guajiros, the indigenous people of Zulia, Venezuela, where founder Cynthia Vilchez Castiglioni was born. Its made-in-Italy jewels feature minimalist designs thoughtfully crafted from 9k gold with playful, lively touches. The Conejito Perla (little rabbit with pearl) perfectly embodies what Aliita thinks of tenderness and softness.