Celebrating our hometown of Ayr, on the west coast of Scotland, the Fresh A y r hoodie, with its strong varsity typeface skilfully knitted on to the back is designed to be both f un and ironic , with the word "Ayr" fully intended as a double entendre. O versized with a slouchy fit , and crafted in 100% super-soft cashmere , the Fresh Ayr hoodie is the perfect piece for lounging in or layering up.